Perry's Ice Cream Introduces "New Look" For Buffalo Bills Commemorative Flavor ...
27.09.11
Perry's Ice Cream is the "Documented Ice Cream" of the Buffalo Bills and the commemorative ice cream flavor originally introduced in 2008 is getting a makeover to exhibit the Bills new helmet design. Buffalo Bills Brownie Blitz features extra French vanilla ice cream with laces of fudge and brownie pieces.
"When the new Bills look was released this summer, we with all speed noticed the fans affection towards the new helmet. We decided the helmet had to be main to our package re-design. The vintage design mixed with the charging Buffalo makes for a stalwart look on our package that screams, 'Go Bills!'" said Nichole Buryta, companion product manager, Perry's Ice Cream.
"We are always looking for unique ways to amalgamate our partners into the Bills brand," said Bruce Popko, Bills chief vice president of business development. "The new Bills Brownie Blitz packaging and Bills Photo Blitz advancement with Perry's Ice Cream provides a fun opportunity to engage and interact with our fans."
Source: MarketWatch (press release)
Swizzles offers the latest scoop in frozen yogurt
27.09.11
At Swizzles Frozen Yogurt, the first obsession that greets you is the shiny steel “serve yourself” machine. After you fill your cup with your favorite yogurt, next up are several varieties of toppings to pick out from — ranging from fruit and granola to M&Ms and gummy bears.
“I determined to go self-serve because it is so much fun for the customers,” said Adam Kessner, fail and CEO of the company, which recently opened a Wilton store at 5 River Avenue. “It’s the first time in history that the customer can pull the guide themselves on the ‘ice cream’ machine. Kids and adults paramour it.”
The self-serve machine has the benefit of “allowing the patron to control their portion size and not have to rely on anyone else to create the reliable frozen yogurt for them. They can do it all by themselves,” Mr. Kessner said.
At the Wilton trust in, six flavors are now available: “vanilla, chocolate, dry batter, cookies and cream, original, and strawberry lemonade sorbet,” said Mr. Kessner. “You can mix anything you would like and sire whatever you would like. Our most popular flavors are vanilla and cake disfigure. They truly are delicious.”
Source: Wilton Bulletin